| Four color printing is a printing process | | | | little room for contrast. |
| used in most commercial printing companies to | | | | |
| give you prints that are truly rich in color, | | | | The Analogous Color Scheme - is somewhat |
| and in the process, details. | | | | similar to the monochromatic scheme as it |
| | | | uses colors that are neighbor to each other. |
| Four color printing replicates your original | | | | This means that you can use colors that |
| photos and design's colors, so you can have | | | | gradually moves on to the next colors - like |
| bright, brilliant colors on your prints. | | | | yellows that gets warmer, moving to oranges |
| | | | and reds. |
| Color Wheel Scheme | | | | |
| | | | - Analogous colors can blend easily too |
| The color wheel is always a great device you | | | | but offers a certain variety with the |
| can use to help you get the right color | | | | different colors you can use. |
| combinations. The color wheel gives is an | | | | |
| ingenious tool you can use to observe colors, | | | | - Analogous colors gives contrast too but |
| how it works in relationship with other | | | | not as much as complementary colors. |
| colors and the like. | | | | |
| | | | Saturation |
| So look no further if you truly want help | | | | |
| with your color selections for your prints. | | | | Color saturation is an important factor to |
| The color schemes that you can find in the | | | | qualify when adjusting your colors. |
| color wheel can help you truly get colors | | | | Saturation pertains to the purity of color, |
| with harmony and color combinations that | | | | so you know the measure of your color and its |
| offer contrasts. | | | | value. You can retain the redness of a color |
| | | | with the intensity you need. |
| The Complementary Color Scheme - give you | | | | |
| colors of great contrast. This philosophy | | | | - Saturated colors can bring you the |
| works by picking one color and then pairing | | | | attention you need while de-saturated colors |
| it up with the color sitting right opposite | | | | give off an air of seriousness and |
| to it. With the arrangement of the color | | | | professionalism, especially dark de-saturated |
| wheel, you get nothing but colors with | | | | colors. |
| high-contrast to each other. | | | | |
| | | | Rich Black |
| - With this color scheme, you can | | | | |
| experiment pairing up warm and cool colors. | | | | Not too many people know this, but black too |
| | | | have varying intensities. Black, when used in |
| - It offers some of the strongest contrast | | | | your prints, sometimes fail to come out as |
| you can find. | | | | black as you would have hoped. |
| | | | |
| The Monochromatic Color Scheme - is perhaps | | | | To create a rich black, you would have to use |
| one of the most familiar color combinations | | | | and combine the color black with other |
| there are. You can achieve a monochromatic | | | | color's black. Move into the darkest green |
| look by changing the intensity or saturation | | | | which is also pitch black in color and |
| of one color. So you are moving up and down, | | | | combine it. To this, your prints enjoy a |
| from light to dark, on one color. You take | | | | layer of black you can see and "feel" on your |
| colors within that range and use it to | | | | prints. |
| achieve this look. | | | | |
| | | | Observe these simple pieces of advice in your |
| - Colors blend well easily, thus, creating | | | | print designs and apply it for your four |
| harmony. | | | | color printing. See just what colors can do |
| | | | to brighten up your campaign, and in the same |
| - Colors are balanced too but that leaves | | | | process, brighten up the world as well. |