| Four color printing is a printing process used in most | | | | The Analogous Color Scheme - is somewhat similar to |
| commercial printing companies to give you prints that | | | | the monochromatic scheme as it uses colors that are |
| are truly rich in color, and in the process, details. | | | | neighbor to each other. This means that you can use |
| Four color printing replicates your original photos and | | | | colors that gradually moves on to the next colors - like |
| design's colors, so you can have bright, brilliant colors | | | | yellows that gets warmer, moving to oranges and |
| on your prints. | | | | reds. |
| Color Wheel Scheme | | | | - Analogous colors can blend easily too but offers a |
| The color wheel is always a great device you can use | | | | certain variety with the different colors you can use. |
| to help you get the right color combinations. The color | | | | - Analogous colors gives contrast too but not as much |
| wheel gives is an ingenious tool you can use to | | | | as complementary colors. |
| observe colors, how it works in relationship with other | | | | Saturation |
| colors and the like. | | | | Color saturation is an important factor to qualify when |
| So look no further if you truly want help with your color | | | | adjusting your colors. Saturation pertains to the purity |
| selections for your prints. The color schemes that you | | | | of color, so you know the measure of your color and |
| can find in the color wheel can help you truly get colors | | | | its value. You can retain the redness of a color with |
| with harmony and color combinations that offer | | | | the intensity you need. |
| contrasts. | | | | - Saturated colors can bring you the attention you |
| The Complementary Color Scheme - give you colors | | | | need while de-saturated colors give off an air of |
| of great contrast. This philosophy works by picking one | | | | seriousness and professionalism, especially dark |
| color and then pairing it up with the color sitting right | | | | de-saturated colors. |
| opposite to it. With the arrangement of the color wheel, | | | | Rich Black |
| you get nothing but colors with high-contrast to each | | | | Not too many people know this, but black too have |
| other. | | | | varying intensities. Black, when used in your prints, |
| - With this color scheme, you can experiment pairing | | | | sometimes fail to come out as black as you would |
| up warm and cool colors. | | | | have hoped. |
| - It offers some of the strongest contrast you can find. | | | | To create a rich black, you would have to use and |
| The Monochromatic Color Scheme - is perhaps one of | | | | combine the color black with other color's black. Move |
| the most familiar color combinations there are. You | | | | into the darkest green which is also pitch black in color |
| can achieve a monochromatic look by changing the | | | | and combine it. To this, your prints enjoy a layer of |
| intensity or saturation of one color. So you are moving | | | | black you can see and "feel" on your prints. |
| up and down, from light to dark, on one color. You take | | | | Observe these simple pieces of advice in your print |
| colors within that range and use it to achieve this look. | | | | designs and apply it for your four color printing. See |
| - Colors blend well easily, thus, creating harmony. | | | | just what colors can do to brighten up your campaign, |
| - Colors are balanced too but that leaves little room for | | | | and in the same process, brighten up the world as well. |
| contrast. | | | | |